I’m Maria Gizella Caparros (known as Ella), an aspiring surface pattern designer. Over the years, I have developed my skills, specialising in playful print designs and compositions, through a combination of hand and digital processes. My favourite process is working with mixed media, and collage, then manipulating these digitally.
My experience has blossomed from designing for multiple briefs, aesthetics and brands. This has allowed me to experience versatility, learning how to work with various styles, without losing my personal style.
As a designer, I strongly value the importance of designing for the well-being of the consumer/client. I like to ensure that I am motivated through purposeful designs and concepts, prioritising designs that can evoke impactful and emotive responses. I believe my purpose as a designer is helping others, by understanding what they need and translating that through creative elements.
With that said, my graduate collection, EYE CANDY, celebrates the joy that sweet treats can bring, in contrast to common toxic ideologies that form unhealthy relationships and mindsets towards food. Through the use of warm, bright colours and playful motifs, the overall project does not encourage unhealthy eating habits but rather brings light to enjoy the little things in life.
